Topic: Trade Marks

Fashion Videos and Podcasts

Here you will find some interesting videos and podcasts on all things fashion and IP Fashion Design – Free inspiration or worth protecting? Fashion Design – Free inspiration or worth protecting? on Vimeo. How to develop a fashion brand using your intellectual property How to develop a fashion brand using your intellectual property onVimeo. Fashion Business Partnerships: IP as an Asset Fashion Business Partnerships: IP as an Asset on Vimeo.   Building a Fashion Brand: Podcast Buliding a Fashion Brand Podcast on Vimeo. Fashion Contracts Podcast Fashion Contracts Podcast on...

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The IP Guide to… Advertising & Marketing

Advertising and marketing are big business. An effective advertising campaign can make the difference for a product between success and failure, so, it’s no surprise that there are a variety of intellectual property (IP) issues involved in this field. The main ones are: copyright; trade marks; design rights; passing off; and protection of confidential information Copyright Copyright law gives basic protection to advertising and marketing work from unauthorised copying. It applies to literary, dramatic, musical or artistic works; sound recordings; films; broadcast and typographical arrangements. Protection arises automatically and requires no registration. The creator of the advertising or marketing...

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The IP Guide to… Visual Art

If you are in business as a visual artist, this guide is for you! The purpose of this guide is to provide businesses and artists with a basic understanding of their intellectual property (IP) rights in order to enhance their chance of business success. Each relevant IP right is considered, as well as their advantages and disadvantages, and pitfalls to watch out for. In this IP Guide, visual arts are deemed to be creations of visual works such as drawings, paintings, photographs, sculptures or print making. The discipline includes fine arts as well as applied or decorative arts and crafts. In...

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The IP Guide to… Film & Video

In the current economy and with the rapid growth of internet use, intellectual property (IP) rights have never been more valuable. However, it has become difficult for online users to even differentiate between legal and illegal films, which is putting those rights at risk. As the well-known film director Peter Jackson told The New York Times: ‘Piracy has the very real potential of tipping movies into becoming an unprofitable industry, especially big event films.’ All IP infringements, particularly copyright infringement in this sector, reduce the income from legitimate sales. If copies of a product, such as a DVD, are made...

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I work in advertising –what do I need to know about IP?

The most important intellectual property (IP) rights applicable to advertising are passing off, trade marks, and copyright. Passing off Advertisers should be careful not to ‘pass off’ a client’s goods or services as those of their client’s competitors. This may occur if an advert misrepresents the client’s goods or services as those of a competitor in such a way that it may confuse that competitor’s actual or potential customers or tarnish the reputation of the competitor’s products. Passing off may also occur if a celebrity is used in such a way that it may imply the celebrity has endorsed...

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